Email Archives - Conversion Rate Optimisation Expert



Text-Based Emails for Conversational Ecommerce

Go basic, text-based design for basic communications, especially in Cart abandonment sequences or flows. You want this to feel like a 1-on-1 communication, as per going into a retail store. Who told you brand the hell out of these and over think your strategy by over designing these? I’d opt for something simple and accessible … Read more